FROM DECEMBER 18TH TO JANUARY 9TH
This holiday season, Levi's® is offering a unique gift: 10 Levi’s® 501® NFT, the first jean 501® warranted for life* thanks to an NFT certificate. A limited edition, to win in your Levi’s® store, from December 18th to January 9th of this year.
HOW TO PARTICIPATE?
Levi’s® 247 member?
Double your chances every day by entering your member ID in the registration form dedicated to the competition.
From 501® designed for circularity to Levi's® 501® NFT
This NFT certificate warranty will be linked exclusively to our new 501® Original designed for circularity. A new version of our most iconic jean, to make it last even longer. The 501® Original made from Circulose®, a sustainably sourced fibre made from recycled denim and organic cotton, is designed to be recyclable itself.
This is the very model that makes up the very limited edition of the Levi's® 501® NFT. These jeans are warranted for life and, thanks to the NFT certification technology, can be repaired at the Levi's® Store on the Champs-Elysées in Paris. A device to highlight what has always been the essence of Levi's® jeans: their durability.
NFT : Non Fongible Token
That’s why each of the ten jeans is accompanied by an NFT representing its digital double: a 3D digitized 501® jean. The NFT is a digital object that will become the property of the winners of the competition.
GOOD LUCK AND SEE YOU AT LEVI’S® !
*The lifetime warranty is valid for 105 years from January 1st, 2022 to January 1st, 2127.